What We Do
When we launched Skin and Tonic in 2015 model and TV presenter Jodie Kidd became our instant No 1 fan buying our range for herself and for her family and girlfriends. So much so that Jodie has now bought in to the company. It’s easy to see why, our range of beautiful, all-organic products really are as good for you as they look.
We use only the finest, purest ingredients responsibly sourced for a healthy, radiant skin. Absolutely no nasty additives or toxins and there never will be. We never test on animals and all our packaging is recycled and recyclable.
As Jodie says: “I’m always on the go and Skin & Tonic helps restore my skin and calms me down.’
Pure organic skincare… feel as good as you look.. look as good as you feel!
Our Promise
Our Promise
Skin & Tonic is purely and simply pure and simple.
Natural, Organic, Pure, Mother Nature’s finest. Zero nasties, in other words no additives, so good for the planet as well as for you.
All our ingredients are responsibly sourced & cruelty free.
Our Philosophy
Our Philosophy
Mindful Formulation - Utilising a “Fewer is Better” approach that prioritises essential ingredients, expert cosmetic scientists develop innovative and sustainable solutions by combining potent bio-actives with therapeutic components.
Everyday Tonics - Our range of multi-purpose products not only promotes skin health and mood elevation but also offers a unique blend of engaging content and simple daily rituals, catering to your daily needs such as Glow, Calm, Sleep, Detox, and Uplift.
Positive Impact - We’re committed to using sustainable supply chains and aiming to create 30 per cent of our products with no plastic waste. We also focus on carbon offsetting and remain palm-free to reduce our environmental footprint.
Trusted as a Friend - Our skincare philosophy is rooted in making you feel better about yourself and lifting your spirits.
Ingredients
Ingredients
Ingredients are 100% natural and organic and aren’t harmful to the environment and are organic. Just as we choose our ingredients with the greatest care, so we chose our manufacturing partner with the same scrutiny. That’s why we are proud to work with award winning Orean Personal Care, one of the leading makers of skincare formulations in the world. Orean is a certified B Corporation which means they meet the highest standards of social and environmental impact.
Production
Production
Just as we choose our ingredients with the greatest care, so we chose our manufacturing partner with the same scrutiny. That’s why we are proud to work with award winning Orean Personal Care, one of the leading makers of skincare formulations in the world. Orean is a certified B Corporation which means they meet the highest standards of social and environ-mental impact.
Packaging
Packaging
Our goal is to use eco-friendly and recyclable packaging whenever possible. The majority of our packaging consists of glass, metal, and cardboard, all of which are recyclable. However, we acknowledge that we still use some plastic tops, and we are actively working to replace them with more sustainable alternatives as swiftly as feasible
Good for you, good for the planet

Our Ethos
Our ethos centres on providing natural, organic skincare solutions that are not only beneficial for your skin but also kind to the planet. We meticulously source ingredients and partner with award-winning, socially responsible manufacturers like Orean Personal Care, ensuring every product reflects our high standards. By avoiding harmful additives and embracing eco-friendly packaging, we strive to make a positive impact on both your well-being and the environment. Our philosophy of mindful formulation and our promise of zero nasties underpin everything we do, creating products that are as good for the planet as they are for you.
Meet the Team

Jodie Kidd
I was so, so pleased when Brian rescued Skin & Tonic and asked me to become creative director and an investor. I’ve been in the beauty business since I was 17 and have been passionate about natural beauty for ever. Being creative director is a dream come true for me.

Angus Dent
Angus is 62. He’s an accountant who trained with Price Waterhouse and he wears bright shirts. Lots of accountants do that. It’s an attempt to prove to themselves that they are not boring.

Brian & Lynne
Lynne is 70 and Brian is 80. They have provided the finance to develop the business. You’ll recognise Brian, he’s the one with the chewed fingernails. Theirs is a true love story. They met 1974. Then didn’t see each other for decades. They re-met at a charity ball and have just celebrated their 25th wedding anniversary.
We empower your skin’s health and well-being, while also nurturing the Earth by embracing natural, sustainable practices.
Ingredients We Avoid
At Skin & Tonic, we take your skin’s health and the planet’s wellbeing seriously. That’s why we’ve compiled a list of ingredients we avoid in our products. We believe in being transparent about the choices we make and the values we uphold.
Sulphates
While sulphates like SLS and SLES are common in skincare for their cleansing abilities, they can also irritate your eyes, skin, and lungs, especially with long-term use. Products with sulphates can also harm aquatic life and often undergo animal testing. You won’t find sulphates in our products.
Parabens
Commonly used as preservatives in various products, parabens have been associated with concerns about their environmental impact. We only use parabens that have undergone rigorous testing and approval in the UK to ensure safety.
Formaldehydes
Used to prolong shelf life and prevent bacterial contamination, formaldehydes can be hidden in skincare products under different names. They are associated with health risks when inhaled and are found in various skincare items, but not in ours.
Phthalates
These chemicals are used to make plastic more flexible and harder to break, and while their effects are not fully understood, they are considered endocrine-disrupting chemicals. We encourage you to avoid products with “fragrance” labels and choose “phthalate-free” options.
Mineral Oil
Although safe for some skin types, mineral oil can exacerbate acne-prone skin. We are cautious about its use in our products to cater to all skin types.
Retinyl Palmitate
Research has shown that this ingredient is safe and effective, but a 2012 study raised concerns about its use on sun-exposed skin. We offer products with retinyl palmitate in appropriate contexts, like after-sun, anti-aging, and under-eye creams.
Oxybenzone
Found mainly in sunscreens, oxybenzone’s long-term effects are still unknown, and some individuals may develop allergies to it. We’re dedicated to providing natural sunscreen alternatives.
Coal Tar
Used for treating skin conditions, coal tar is best avoided on the face and may lead to increased sun sensitivity. Its use should be considered carefully, especially for breastfeeding individuals.
Hydroquinone
Hydroquinone: This skin-lightening agent has sparked controversy, but clinical evidence is lacking. Its potential side effects include dryness and irritation, particularly for those with dry skin
Triclosan
Known for antibacterial properties, triclosan was banned by the FDA in consumer wash products in 2016 due to concerns about its effectiveness and potential for creating drug-resistant bacteria.
Triclocarban
Similar to triclosan, triclocarban is used as an antibacterial agent in cosmetics.
Synthetic Fragrances
These fragrances have been linked to various health risks, including cancer, respiratory problems, and neurological issues. They can be hidden under the generic label “fragrance” or “perfume.” We encourage you to read product labels carefully and avoid such products.
Our Partners
Collaborating with exceptional individuals is at the core of bringing you the products you cherish. It’s only fitting that we illuminate the remarkable work they contribute, a driving force that continually supports and empowers us in our endeavors.

Orean Personal Care
Our formulation and manufacturing partner, Orean, formulates our products, ensuring they align with our expectations, the latest beauty trends and regulatory standards, and managing the sourcing of raw materials.Oreanhandles the production process, from compounding to packaging, ensuring high-quality output through rigorous quality control measures. They also help us navigate the complex regulatory landscape, ensuring products meet all legal requirements, helping source our packaging and scaling production; they facilitate the storage and distribution of our final product, ensuring your favourite product is always available. As a B Corp, Orean shares our values that the economy should benefit all people, communities, and the planet.

Gislen Software
Gislen Software has been an invaluable partner in our journey to establish a robust online presence. In a remarkably short time frame, they helped us build a sophisticated website and web-shop that reflects our brand’s identity and values. Collaborating closely with their team, we are now harnessing the power of Artificial Intelligence to elevate the customer experience to new heights. With their expertise and dedication, we are poised to expand into exciting new markets, confident that Gislen Software will continue to be an instrumental part of our growth and success.
Gislen Software is a leading technology company at the forefront of innovation. With a strong commitment to excellence, Gislen Software specialises in providingcutting-edge software development, IT consulting, and digital solutions to businesses worldwide. Leveraging a talented team of professionals and a wealth of industry experience, they deliver tailored, high-quality software products and services that empower organisations to thrive in the digital age. Gislen Software’s dedication to client success and its passion for technology makes it a trusted partner for businesses seeking innovative solutions to stay competitive in today’s dynamic market.
Our Promise
At Skin & Tonic, we are dedicated to offering you clean and natural skincare products. While some of these ingredients may have their uses, we’re committed to ensuring that our products are free from these substances. We believe in beauty that doesn’t compromise your health or the environment.
Discover Our Range
Explore our collection of clean, natural skincare products, each carefully crafted with your well-being and the planet in mind. From our “Fresh Face” to “Sleep Recovery,” you’ll find products tailored to your skincare needs that align with our commitment to transparency and natural ingredients. We’re here to help you achieve radiant and healthy skin while making informed choices about the products you use. Join us in embracing a clean beauty revolution at Skin & Tonic.