Why Less Is More in Skincare...Especially Before Makeup
Skincare has become increasingly complex, with multi-step routines, layering trends, and product overload often positioned as essential to achieving healthy skin. But when it comes to preparing your skin for makeup, this approach can do more harm than good. Heavy layers of serums, moisturisers, and occlusives - particularly in the morning - can interfere with how your makeup performs, leading to pilling, excess shine, and decreased wear time. What begins as an attempt to boost hydration and glow can end up undermining the final result. Instead, a more streamlined, minimalist approach to skincare can support both skin health and makeup longevity, allowing your products to work more effectively and your skin to breathe. Minimalist Skincare = Better Makeup Results Simplifying your routine helps your skin - and your makeup - perform at their best. Here's why: Fewer layers = better product absorptionLightweight textures reduce pilling and shineSaves time, money, and product wasteMinimised risk of irritation The result? Skin that feels comfortable, looks radiant, and stays makeup-ready all day. The key to healthy, radiant skin isn’t how many products you use, but how well they work together. At Skin & Tonic, we believe in the power of minimalist skincare. Each product is crafted with multitasking, plant-based ingredients that support your skin’s natural function - without the need for 10+ steps.
Learn moreThe Secret to Glowing Skin: The Science of Hydration Serum BEFORE Face Oil
The practice of applying hydration serum before you apply your face oil - a skincare ritual rooted in science and backed by dermatological wisdom.
Learn more
"Calm Down transformed my skin after just a few days."
See how the Calm Down Face Oil can work wonders on your skin


Plastic free. Cruelty Free.
What you put on your skin & how it's made matter

We use only the finest, purest ingredients responsibly sourced for a healthy, radiant skin. Absolutely no nasty additives or toxins and there never will be. We never test on animals and all our packaging is recycled & recyclable.

Just as we choose our ingredients with the greatest care, so we chose our manufacturing partner with the same scrutiny. That’s why we are proud to work with award winning Orean Personal Care, one of the leading makers of skincare formulations in the world.

Orean is a certified B Corporation which means they meet the highest standards of social and environmental impact. Together Skin & Tonic and Orean make a difference.

Jodie Kidd
Like many busy mums, I live life at full speed. I have an energetic 12-year-old son who loves football (and I do too!). I’m also a model, racing driver, TV presenter, and country pub landlady. I love the outdoors, whether it’s horses or horsepower.
But country air isn’t always kind to our skin, which is why I believe in Skin and Tonic—restoring essential goodness to our bodies. No matter your age, we all deserve the best. And Skin and Tonic delivers just that.
Blog
Why Less Is More in Skincare...Especially Before Makeup
Skincare has become increasingly complex, with multi-step routines, layering trends, and product overload often positioned as essential to achieving healthy skin. But when it comes to preparing your skin for makeup, this approach can do more harm than good. Heavy layers of serums, moisturisers, and occlusives - particularly in the morning - can interfere with how your makeup performs, leading to pilling, excess shine, and decreased wear time. What begins as an attempt to boost hydration and glow can end up undermining the final result. Instead, a more streamlined, minimalist approach to skincare can support both skin health and makeup longevity, allowing your products to work more effectively and your skin to breathe. Minimalist Skincare = Better Makeup Results Simplifying your routine helps your skin - and your makeup - perform at their best. Here's why: Fewer layers = better product absorptionLightweight textures reduce pilling and shineSaves time, money, and product wasteMinimised risk of irritation The result? Skin that feels comfortable, looks radiant, and stays makeup-ready all day. The key to healthy, radiant skin isn’t how many products you use, but how well they work together. At Skin & Tonic, we believe in the power of minimalist skincare. Each product is crafted with multitasking, plant-based ingredients that support your skin’s natural function - without the need for 10+ steps.
Learn moreThe Secret to Glowing Skin: The Science of Hydration Serum BEFORE Face Oil
The practice of applying hydration serum before you apply your face oil - a skincare ritual rooted in science and backed by dermatological wisdom.
Learn moreWhy Consistency Matters in Skincare: Meet the Calm Hand; Body Wash
When it comes to skincare, consistency is key - not just in your routine, but in the products you trust to care for your skin. That’s why we created the Calm Hand & Body Wash, a luxurious, plant-powered cleanser that delivers comfort, calm, and clean skin in every drop.
Learn more
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Calm Down - Face Oil - Blueberry, Camellia + Centella Asiatica
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